Since 2014, JCA has been a trusted partner of Emirates Airline in Taiwan, selected through a rigorous evaluation process. During the pandemic, when the global aviation and travel industries faced unprecedented disruption, we worked closely with Emirates on issue management and communications, helping to rebuild travelers’ confidence in air travel.

As the world progresses, Emirates continues to lead with innovation, introducing products and services designed to enhance consumer trust and promote sustainability. These initiatives include eco-friendly amenity kits and repurposed backpacks crafted from sanitized materials from retired aircraft, with proceeds supporting underprivileged children through charity sales and donations.

In 2022, Emirates took its sustainability efforts further, achieving a milestone with the MENA region’s first demonstration flight powered entirely by 100% Sustainable Aviation Fuel (SAF), a testament to its commitment to environmental stewardship through tangible, forward-thinking action.